The Best of Durex advertising 2017
In a World where we are bombarded with advertisements, sometimes the best advertisements are the ones that make us laugh and smile. In the condom industry, there is a huge opportunity to be fun and sexy. Here are some of the best advertisements I’ve seen that are sexy, funny and creative. Durex Condoms definitely did a great job with them!
Perhaps we can learn from their innovative ads and apply this sense of humor to the marketing we do!
Now you see? I’ve told you. However, that’s not a big problem because I still enjoy these extremely creative Durex advertising To tell you the truth, Durex condom ads are probably the coolest and most innovative ads of all. Enjoy and never forget to comment!
Some Facts about Durex advertising
In 2017 Durex advertising Dep. tasked ADROC to launch their new campaign “The Liberating Side of Being Together” that would deliver earned media impressions and drive brand recognition.
ADROC built a 360° strategic plan that brought the campaign to life. The focal point was a kick-off event in New York City filled with high profile celebrities and influencers. The concept was called “Hotel Durex”. ADROC engaged Jenny McCarthy to host the evening’s festivities. Additionally, to round out the campaign ADROC developed a digital and PR tactical plan incorporating well respected social influencers to spread and heighten the awareness nationally. This celebrity-filled event invited guests to engage their senses in a sensual evening of fun and foreplay celebrating the launch of the brand’s new campaign and products.